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Experts Connection™ connects you, the business professional, with experts in career and professional development via teleseminars. Topics will be presented with an eye to the practical, rather than the theoretical, offering you the opportunity to put ideas into practice as soon as you hang up the phone. The topics are targeted specifically for the executive level professional, for the employed as well as those in transition. The teleseminars are formatted and timed to include your questions following the experts' presentations.

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LinkedIn & Facebook Essentials for Executives:
Using Both Platforms as Professional Networking ToolsJason Alba

Guest Speaker: Jason Alba, Founder and CEO of JibberJobber.com & author of I'm on LinkedIn - Now What??? and I'm on Facebook – Now What???

Date: Wednesday, March 25, 2009
Time: 4:00-5:30 PM Eastern, 1:00-2:30 PM Pacific

Class Description: LinkedIn is the professional network recruiters and hiring managers use to find talent. As important, it is the social network other professionals and executives use to find partners, customers and business relationships. It is not a hotbed of job seekers...rather...decision makers. If you are not using LinkedIn, you are missing out on a viable way to optimize opportunities that are available. This presentation is designed for executives...to help you understand ways to optimize LinkedIn. We'll cover a number of tactics you can implement immediately to grow your network, nurture individual relationships, while putting your professional brand in front of your immediate and extended network.

Facebook is regarded as a popular hangout for a younger crowd…but that crowd has grown up and started in hiring manager and influencer roles. We'll explore techniques you can implement on Facebook to network, share your brand and communicate with other professionals.

In this 90 minute session you will learn:

  • How to create your LinkedIn profile to increase odds of being found.
  • How to best communicate with your LinkedIn network.
  • How to use the LinkedIn search features for an executive job search.
  • How to use LinkedIn "Answers" as a strategy to enhance your personal brand.
  • How to use new LinkedIn features to communicate with network contacts and professionals who should know you.
  • The best way to get the "right" recommendations on your LinkedIn profile.
  • How to create a compelling Facebook profile.
  • Two techniques to find professionals in your field on Facebook.
  • Elements of a connection strategy for both platforms.

About the Speaker:

Jason Alba is the founder and CEO of JibberJobber.com and author I'm on LinkedIn-Now What??? and I’m on Facebook – Now What??? After a corporate downsizing in 2006, Jason experienced firsthand the difficulties of conducting a job search. Drawing on his extensive computer software and IT experience, Jason analyzed the job search process and developed JibberJobber.com. Widely acknowledged as a leading career management evangelist, Jason continues to spread the word to job seekers through his blog.

 

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