| Experts Connection™
connects you, the business professional, with experts in career
and professional development via teleseminars. Topics will be
presented with an eye to the practical, rather than the theoretical,
offering you the opportunity to put ideas into practice as soon
as you hang up the phone. The topics are targeted specifically
for the executive level professional, for the employed as well
as those in transition. The teleseminars are formatted and timed
to include your questions following the experts' presentations.
If
you missed Mike Lorelli and Andrew Whitman's
Private Equity & Venture Capital
seminar
and would like to order the digital recording please call
us at
800-241-5642. |
FACEBOOK ESSENTIALS FOR EXECUTIVES:
Meet the "new" Facebook
Guest Speaker:
Jason Alba; Founder & CEO of Jibberjobber.com and
author of I’m on Facebook - Now What???
Date: Wednesday, November 18th, 2009
Time: 4:00-5:30 PM Eastern, 1:00-2:30 PM Pacific
Class Description: Facebook is the website
that has all eyes on it. They recently announced their 300 millionth
signup. (for some perspective US Census Bureau reports the United
States recently passed the 300MM mark.)
What does this mean to us as executives? How can we use Facebook
as part of our career management strategy and how does it fit
with LinkedIn and other social networks? Should executives even
have a Facebook strategy? Considering the number of signups
and visitors (hovering around 120M per month and the companies
who are developing online marketing strategies that include
Facebook), it is essential that we understand what it is and
what we can do in it.
In this 90 minute session you will learn:
- Learn how to navigate through the noise and clutter of
Facebook to find information relevant to you.
- Learn to set up your account and network and, once and
for all, answer the question of how to separate your personal
and professional contacts.
- Learn to use Lists, Groups and Pages as effectively as
any marketer uses them in a commercial environment.
- Learn to develop a search strategy to help you network your
way into key company or industry contacts.
- Learn to communicate with network contacts and help them
get to know you better.
- Learn to keep abreast of current issues and opportunities
within your network…to further develop relationships.
- Learn to find relevant audiences where you can find relevant
contacts and further develop your professional brand.
- Learn to incorporate Facebook into an overall personal social
marketing strategy.
About the Speaker:
Jason Alba is the founder and CEO of JibberJobber.com
and author of I’m on Facebook - Now What??? After
a corporate downsizing in 2006, Jason experienced firsthand
the difficulties of conducting a job search. Drawing on his
extensive computer software and IT experience, Jason analyzed
the job search process and developed JibberJobber.com.
Widely acknowledged as a leading career management evangelist,
Jason continues to spread the word to job seekers through his
blog.
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